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If you are an Amazon seller and one of your most crucial decisions will be whether you ship using MFN (Merchant fulfilled network) or FBA (Fulfillment by Amazon) or both. The best way to decide between MFN or FBA is to calculate the size and scope of your operation and understand how your product mix affects the FBA fees you will incur.

Amazon sellers have their own strong opinions about each method, and each of the fulfillment methods has its own strengths and weaknesses.

MFN (Merchant Fulfilled Network)

MFN simply refers to sellers shipping their products directly from their warehouses, own homes, or businesses after receiving orders through Amazon.com.
If the seller opts for MFN packing, shipping and providing customer service will be the direct responsibility of the seller.

There’s also SFP (Seller Fulfilled Prime), a relatively new fulfilment option that offers MFN sellers with excellent metrics. Those who qualify for Amazon SFP they can enjoy the benefits of FBA without having to send shipments to Fulfillment Centers.

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